Posts

Showing posts with the label Commodification

SAAS and the Services Conundrum

Image
SAAS is everywhere, every other product vendor irrespective of the domain wants to launch their existing and new products in SAAS mode. All the surveys and the likes of Gartner and Forrester of the world suggest that SAAS market is not going to be less than ~120 billion USD this year and will only go north. With such a focus on SAAS, there is one aspect which has been underplayed and often subdued and that is the professional services associated with SAAS Products. Are Professional services required at all in the world of SAAS? If it’s going to be all configure plug  and play? Ideally it sounds right but as always, world is far from ideal and SAAS is no exception to it. Even if SAAS products do reach a level of maturity over time, where in a model of just configure, plug and play works, it would still need services. Let me take a analogy of fast food chain, where everything is more or less well defined, modularised and ready to grab and go the moment you order. Please remember that tho

SAAS-Valency: Sustain Beyond commodification in Banking SAAS

Image
Needless to say, SAAS (Software As A Service) is the buzzword in the software market today across domains and no discussion in IT corridors is complete without mention of SAAS. Banking and Financial services (BFS) are no different to this magic Sauce called SAAS which will make the software sell like peanuts. I am saying peanuts intentionally because SAAS is like a double-edged sword, it sells more and as it sells more, it approaches being a commodity. Successful SAASification of a product line does signal commodification and it necessitates the product vendors to start playing in the value space rather than fighting the nasty pricing, scale and operational excellence game at commodity level to sustain themselves in the long run.   Most of the CRM, Service Management, Payroll, HRMS software being the first in space to be available in SAAS model have already become commodity and those players are looking at next level to stay afloat above the commodity market and at same to make inroads