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Showing posts with the label METRICS

SAAS and the new facets of Partner Paradigm

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SAAS and the new facets of Partner Paradigm   Search   Sustain    Scale Not all SAAS vendors and partners are born as SAAS but in fact most of them are evolving into SAAS and hence both the SAAS vendors and partners need to recalibrate their ways of working as they move into SAAS mode.  Its no news that SAAS is everywhere and is only bound to percolate further, ever increasing market size and all the analyst reports concur on the same. As with any business model, partners play significant role in SAAS too.  The role played by partners and the extent of their involvement in conventional business is way different in SAAS. Partners in SAAS helps vendors to effectively and efficiently Search for opportunities, support in sustaining and scaling the implementations.  Partners are effective and Efficient Search Light for SAAS Vendors:  With SaaS, resell is no more the model of choice and instead its collaboration with partners to sell which is termed as "co sell". Partners, typicall

5 SAAS Metrics potential customers can leverage for Evaluation: Data driven immune to Sales/ Marketing stunts

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SAAS is no more a buzz word and has progressed to be mainstream way of selling software, it is growing by leaps and bounds and progressing towards being de facto way of selling software. SAAS offers lucrative and predictive revenue model to the vendors and at the same time eases the capex pressure on customers paving a way for win -win situation and hence the tremendous growth potential. Handling the kind of growth, revenue offered by SAAS and there by scaling the company requires careful and actionable insights from performance metrics. There are innumerable number of metrics which are tracked by SAAS vendors but is there a way those metrics can be of use for Customers to select a SAAS vendor, it’s not about the SAAS selection criteria but it’s about making sense of SAAS metrics tracked by SAAS vendor from customer perspective.  Not all but there are few metrics from the lot which are relevant to potential customers and   can help them to evaluate SAAS vendors. Best part is that these